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Mercedes-Benz Korea names ex-Nordics chief as CEO
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Updated 2 hours ago
First seen March 19, 2026 16:30:09Stay on top of this story
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Quick Summary
Mercedes-Benz Korea said Thursday it has named Shirin Emeera as its new chief executive officer, while current CEO Mathias Vaitl will take on a senior global role at the German automaker. Emeera, who will take over as the head of the Korean unit effective July 1, brings more than 20 years of experience at the German luxury carmaker and currently serves as head of Dealer Model Market Management and Global Network Development at Mercedes-Benz AG. Before her current position, Emeera also served as