BUSINESSglobal
How new infrastructure, like the Model Context Protocol, is reshaping marketing workflows
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Updated 2 hours ago
First seen March 19, 2026 16:17:33Stay on top of this story
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Quick Summary
AI agents are now becoming central to marketing workflows. These agents are designed to handle manual, repetitive and time-consuming work, executing tasks inside systems like CRMs, analytics environments and marketing automation tools. However, agentic AI requires a strong foundation to deliver value. According to Deloitte, nearly 60% of AI leaders and representatives cite their primary […]