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Nielsen Delays ‘Gauge’ Report Further, Following Streamer Backlash, Citing Need for Data Updates (EXCLUSIVE)
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Updated 3 hours ago
First seen March 21, 2026 03:12:45Stay on top of this story
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Quick Summary
Nielsen said it will delay even further the release of its popular “Gauge,” a monthly snapshot of viewing across linear and digital screens after some clients became alarmed by a downturn in streaming audiences following a decision by the measurement giant to add new data to its mix. “While we planned to share February’s The […]